The Bridge Suite at Citadines Sudirman Jakarta. (Photo: Ascott)
The Ascott Limited (Ascott), the official hotels partner for Chelsea Football Club (CFC), has launched Asia’s first Chelsea-themed hotel suites at Ascott Sudirman Jakarta and Citadines Sudirman Jakarta in Indonesia.
The suites were unveiled over the weekend of Nov 29 and 30 by former England international and Chelsea club captain Gary Cahill during the football club’s fan engagement event, The Famous CFC Jakarta.
At the Ascott Sudirman Jakarta, The Legend’s Suite is a one-bedroom premier residence for two guests featuring Chelsea memorabilia and bespoke fittings. The room includes a king-sized bed, a bathroom with a bathtub, a living and dining area, alongside a kitchenette. Meanwhile, the Bridge Suite at Citadines Sudirman Jakarta is a 678 sq ft two-bedroom suite for four guests. Boasting bold colours to imitate the thrill of match day, it pays homage to Stamford Bridge, where Chelsea plays its home matches.
The Famous CFC Jakarta is the third edition of Chelsea’s international fan engagement event presented by Ascott. In addition to unveiling the new suites, the event featured various activities held at Ascott properties across the city, including a fireside chat, a fan meet-and-greet, and a watch party for a Chelsea-Arsenal match.
According to Cahill, the Chelsea-themed hotel suites are “a fantastic way for fans to feel closer to the club, even when they are far from Stamford Bridge.”
Tan Bee Leng, chief commercial officer for Ascott, adds: “[The Famous CFC presented by Ascott] underscores our commitment to delivering heartfelt, experiential travel moments for our Ascott Star Rewards members.”
Ascott has another Chelsea-themed property in the pipeline, with the upcoming opening of lyf Chelsea London in 2Q2026. Located at Stamford Bridge, it will be a five-minute walk from Fulham Broadway station. “We look forward to welcoming guests to lyf Chelsea London at Stamford Bridge for an immersive experience that celebrates both the heart of London and the Blues,” says Tan.