A look at new launch condos in Singapore

Now that the Hungry Ghost Month has come to an end, developers are using the window of opportunity to roll our new property launches before year-end. This means that Singapore homebuyers will have a wide range of condos across all market segments to choose from.
In this article, we will look at some new projects as well as those that are scheduled to launch in the coming months to detail aspects such as personality, amenities, connectivity, location and pricing of these new properties.
Singapore condos slated to launch in 3Q2018 and 4Q2018
*Estimated average selling price
Location: D20 - Shunfu Road
Avg psf: $1,700
Highlights: Central location, proximity to MRT stations and schools, smart-home features and multi-generational living units
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JadeScape is a redevelopment of the former Shunfu Ville. The project by Qingjian Realty sits at the junction of Marymount Road and Shunfu Road, and is a three-minute walk from Marymount MRT station. It is also located near schools such as Ai Tong Primary School, Catholic High School and Raffles Institution.
According to Qingjian, JadeScape is Singapore’s first fully-smart private development, at which intelligent estate monitoring will be embedded throughout its 1,206-units. In addition, over 60 "Gold Standard" units at the project will be designed to empower active agers to enjoy their golden years independently with intuitive design and smart technology.
Qingjian says the average selling price of the 1,206-unit residential development will be $1,700 psf. Starting prices indicated by property agents are $838,000 ($1,590 psf) for a one-bedroom unit of 527 sq ft; $988,000 ($1,529 psf) for a two-bedroom unit of 646 to 775 sq ft; and $1.38 million ($1,535 psf) for a three-bedroom unit of 904 to 1,152 sq ft. There are also four- and five-bedroom units of 1,259 sq ft to 2,099 sq ft; as well as two penthouses of 4,230 sq ft each. Qingjian will launch the project for sale on Sept 22.
Location: Beach Road
Estimated Avg psf: > $3,000
Highlights: Prime location, directly linked to the MRT, offices, and dining and retail amenities
The 190-unit South Beach Residences is developed by City Developments and its joint venture partner IOI Group. It spans the 23rd to 45th storeys of a 45-storey tower, with the 634-room JW Marriott Hotel taking up the lower half of the building.
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Located on Beach Road, the luxury hotel and residential tower is part of an integrated development that includes a Grade-A office tower and retail and F&B outlets. Connectivity-wise, South Beach Residences is directly connected to the underground Esplanade MRT station as well as to Suntec City convention and exhibition centre via an overhead bridge.
Units at South Beach Residences are a mix of two- to four-bedroom apartments ranging from 936 to 2,616 sq ft. There are also six penthouses of 3,897 to 6,728 sq ft. According to market sources, prices will be above $3,000 psf.
Location: Rifle Range Road
Estimated Avg psf: $1,900
Highlights: Prime location, extensive facilities, smart-home features
Located on Rifle Range Road in the prime Bukit Timah area, Mayfair Gardens is a redevelopment of a private residential property of the same name. According to Eric Low, deputy CEO of Oxley Holdings – the project’s developer – the name “Mayfair” was retained for the new development, as it is associated with one of the most prestigious addresses in London.
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The new Mayfair Gardens is designed by DP Architects, with inspiration from Georgian architecture and is the most upscale development in Oxley’s portfolio to date. For just 215 units, the luxury condo has 55 facilities, including a 75m swimming pool and three sky terraces.
The project comprises a good mix of one- to four-bedroom apartments, and six penthouses ranging from 1,539 to 1,733 sq ft. Units on the ground level have a ceiling height of 4.6m, while penthouses have a ceiling height of 4.4m. Prices range from $938,000 ($1,853 psf) for a 506 sq ft, one-bedroom unit to $2.308 million ($1,898 psf) for a 1,216 sq ft, four-bedroom unit. The average price is said to be $1,900 psf.
Units will be fitted out with smart-home features — such as Smarthome Gateway, which works with other smart-home devices — and a doorbell that sends an alert to the homeowner’s smart device. Four-bedroom units and penthouses will also come with an Amazon Echo Spot voice-controlled device.
Location: Serangoon Road
Estimated Avg psf: From $1,675
Highlights: River views, proximity to schools and the city centre
The freehold Jui Residences by Selangor Dredging Berhad (SDB) will be built on the site of the former National Aerated Water Co in Serangoon Road.
The 117-unit project is located right next to the Kallang River and will offer future residents unblocked views of the river.
In terms of connectivity, Jui Residences is located near Potong Pasir MRT station and Boon Keng MRT station.
It is also within a 1.5km radius from St. Andrew’s Village, the official compound of all three St. Andrew’s schools – SAJS, SASS and SAJC. In addition to these three schools, the village also houses the Anglican Diocesan Office, the Ascension Kindergarten, three church buildings and a hostel. Jui Residences is slated to preview in end September.
Location: Tampines Street 11
Estimated Avg psf: $1,250
Highlights: Proximity to schools, retail and dining amenities
Image source: Sim Lian
Treasure at Tampines by Sim Lian will be located on the site of the former HUDC estate Tampines Court. There are currently no other new condo projects scheduled to be launch in vicinity, hence, there would be few competitors for this new condo project.
Connectivity-wise, this 2,225-unit project will be located close to Simei MRT station and within a 1km-radius to Tampines Primary School and Tampines Secondary School.
Residents at the development will also stand to enjoy various lifestyle amenities within the Tampines heartland, which includes the nearby Tampines Round Market and Food Centre, a self-contained regional centre, as well as shopping malls like Tampines One and Tampines Hub.
Location: Flora Drive
Estimated Avg psf: $1,200
Highlights: Proximity to tertiary educational facilities, lifestyle and shopping amenities
Image source: Hong Leong Holdings
The 428-unit The Jovell, to be jointly developed by Hong Leong Holdings, City Developments and TID, will sit within a residential neighbourhood of predominantly low-rise private homes.
The leasehold project will comprise nine buildings, each with eight levels. Buyers can choose from one- to four-bedroom units, ranging from 441 sq ft for a one-bedder; 635 sq ft for a two-bedder; 904 sq ft for a three-bedder; to 1,270 sq ft for a four-bedder. Prices start from $585,000 for the one-bedroom unit.
Facilities include a 200-metre long waterscape, a clubhouse, lounge pavilions, fitness stations, children’s play area, and hot and cold jacuzzis.
The Jovell is a three-minute drive to Tampines East MRT Station, along the Downtown Line. It is also under a nine-minute drive to malls like Tampines Mall, White Sands Mall and IKEA Tampines. Educational institutions such as Temasek Polytechnic and Singapore University of Technology and Design are under a 12-minute drive away.
Location: Sims Avenue
Estimated Avg psf: $1,750
Highlights: Proximity to the MRT, schools, various shopping malls
Parc Esta is an upcoming condo that will be built on the site of the former Eunosville HUDC. The 1,399-unit development is located just a stone’s throw from Eunos MRT station and is less than 10-minutes’ drive to the East Coast Park.
The project is surrounded by various shopping and lifestyle amenities, which include Paya Lebar Square, Singpost Centre, the newly rebranded OneKM mall, Parkway Parade, 112 Katong, Bedok Mall and Bedok Point.
For parents with school-going children, Parc Esta is located near several schools such as Haig Girls’ School, Tanjong Katong Secondary School and Kong Hwa School.
Location: Woodleigh, Bidadari Estate
Estimated Avg psf: $1,800 to $1,900
Highlights: Central location, direct access to MRT station and Singapore’s first underground, air-conditioned bus interchange
Image source: SPH and Kajima
Located in Bidadari, the project comprises 680 residential units, a retail mall with 301,392 sq ft of gross floor area (GFA), a 64,584 sq ft community club and a 23,681 sq ft police centre.
Jointly developed by media organisation Singapore Press Holdings and Japanese property developer Kajima Development, the project will have direct access to the Woodleigh MRT station and Singapore’s first underground, air-conditioned bus interchange.
The Woodleigh Residences will have two-, three- and four-bedroom apartments, while The Woodleigh Mall will comprise a supermarket, enrichment centres and medical suites.
The project, which marks the partners’ first joint venture, is slated for completion in 2H2022.
For price trends, recent transactions, other project info, check out these projects' research page: JadeScape, South Beach Residences, Mayfair Gardens, Jui Residences, Treasure at Tampines, The Jovell, Parc Esta, and The Woodleigh Residences