Placemaking and vibrancy

By Jun Sochi / Cushman & Wakefield | July 17, 2018 7:00 AM SGT
In Singapore, we are seeing more examples and evidence of how public spaces and even common spaces in buildings and workplaces have been successfully transformed by adhering to basic principles of placemaking. These include community engagement, stakeholder input and curated programming. Now, commercial real-estate players recognise the importance and value of placemaking as the emphasis shifts from the physical design to user wellness and experience of a space. Placemaking is happening at the city, district, building and workplace level. Successful placemaking generates vibrancy and builds a sense of community that leads to engagement, creativity, well-being and collaboration.

Placemaking at different levels

Events at the Urban Park include the Tokyo Summer Park, which was held from June 27 to 30 by Japan Rail Café, one of the tenants at GuocoLand’s Tanjong Pagar Centre integrated development
At the city level, URA is engaging communities, businesses and other public agencies to champion the activation and vibrancy of public spaces through various programmes such as Car-Free Sundays, Streets for People, Weekend Street Closures, and Our Favourite Place. These placemaking programmes enliven public spaces for the public’s enjoyment and often bring economic as well as social, health and environmental benefits. At the district level, developments such as one-north, with JTC Corp as the master planner and developer; and GuocoLand’s Tanjong Pagar Centre; are examples where there is a good mix of work, live, play and learn components, which are vital for building a vibrant community.
At Tanjong Pagar Centre, the 150,000 sq ft landscaped Urban Park features a lawn, rooftop gardens and a wide, open space sheltered by a glass canopy for recreational and lifestyle events. A focal point of the park is the City Room, a vibrant public space for special events and outdoor performances that offers a variety of F&B options.
Statutory board JTC Corp had the foresight years ago to form a team to focus on placemaking within onenorth: The objective was to activate its public spaces to foster a vibrant community that leverages the worldclass knowledge-based enterprises located there. JTC creatively trialled and tested placemaking ideas and applied placemaking principles that included engaging stakeholders — in this case, tenants — and creative programming to turn the spaces in between buildings into “places”.
Tenant feedback provided critical information on how to approach programming, which has...