The Iveria: A luxury residence inspired by New York’s Flatiron Building

Chang: We want to provide what is necessary so that the homeowners don’t end up paying exorbitant conservancy fees (Pictures by: Samuel Isaac Chua/EdgeProp Singapore)
SINGAPORE (EDGEPROP) - The Iveria, a redevelopment of the former Riviera Point on Kim Yam Road, is expected to preview next month. The 51-unit, freehold, boutique development is jointly developed by niche property developer Macly Group and construction firm, Lim Wen Heng Holdings.
However, the concept for The Iveria is the brainchild of Joan Chang, marketing director of Macly Group. She is also the eldest daughter of the firm’s founder and managing director, Herman Chang.
According to the “second-generation Chang” who is also the director of Macly Iveria Pte Ltd, she came up with the concept for The Iveria after a weeklong holiday in New York City, where she immersed herself in the lifestyle and feel the vibe of the city.

Modern interpretation

The building that inspired Chang most was the Flatiron Building, a 22-storey, triangularshaped, steel structure. Constructed in 1902, it is a designated National Historic Landmark in New York City.
The Iveria is a 51-unit, freehold development jointly developed by Macly Group and Lim Wen Heng Holdings
As the site on Kim Yam Road is triangular- shaped too, her concept for The Iveria was “a modern interpretation of the Flatiron Building”, says Chang. The 19-storey, wedge-shaped building was designed by JGP Architects. The project features exclusively three-bedroom and three-bedroom-plus-study apartments with an average size of 915 sq ft. But the three units on the topmost level are likely to be the most coveted, owing to the views they offer, says Chang.
Attention has also been paid to the interiors of the apartments, where the colour palette is monochromatic. While the flooring is of marble, the feature wall in the living room and master bedroom is of textured, concrete panels. The kitchen has cabinets with a metallic sheen, a quartz countertop, and appliances by top-end German brand Gaggenau.
The Iveria features exclusively three-bedroom and three-bedroom-plus-study apartments